iContact

from $14/ month Check demo

What’s iContact?

iContact is an e-mail advertising software program that makes e-mail advertising for corporations easier cost-effective. It additionally avails advertising automation for higher output of e-mail campaigns. The principle characteristic of iContact e-mail is it’s the advertising automation suite that’s loaded with superior advertising options. That is inclusive of high-end e-mail advertising instruments, CRM functionalities,  superior segmentation, engagement monitoring, social media, and touchdown web page creation posting and monitoring to call some. In latest occasions, the model has acquired OutMarket and strengthened its product with new capabilities.

iContact e-mail advertising software program has enabled a number of small and mid-sized companies to attain outcomes which have helped them to develop and attain larger heights. The software program consists of the very best e-mail advertising options and very educated staff members working behind the software program. iContact software program works seamlessly due to its staff members as they supply assist relating to the software program whatever the time. Apart from, it’s scalable to serve its shoppers with the wants of excessive quantity senders, entrepreneurs, and companies which might be new to e-mail advertising. It affords quite a lot of options to ensure corporations have what they should make their enterprise a hit.

iContact has set itself other than different e-mail advertising providers due to its intuitive platform. The software program’s e-mail creator is right for entrepreneurs in any respect talent ranges as a result of it permits them to create emails utilizing their very own HTML code or utilizing considered one of its 12 design templates. All of those functionalities and extra make corporations select this e-mail advertising software program.

Vendor Particulars

  • Firm: iContact
  • Web site: www.icontact.com
  • Based in 2003
  • United States

Key Metrics of iContact

iContact automation gives advertising operations by way of a number of functionalities. It takes care of lead era and leads scoring processes. That’s achieved by way of touchdown pages which you’ll create with most ease utilizing iContact. Additionally, it provides you a option to go for template-based or HTML-based pages.

With this software program, you’ll be able to well timed and simply handle your e-mail campaigns. It affords instruments for segmentation, A/B testing, and a message builder to meet the e-mail advertising wants of your organization. Geared up with checklist administration instruments for straightforward administration of consumer IDs which frequently turns into tough attributable to an ever-increasing consumer base.

iContact software program integration with SalesForce may also help to handle the gross sales course of. It additionally gives analytics which is essential for strategic planning and can be utilized to entry the advertising funnel stories. These analytics performs a significant function in assigning useful resource allocation for gross sales and advertising in long run planning.

Functions 

1. Robust e-mail basis

iContact WordPress is a great tool as it’s consumer pleasant permitting to create kinds and autoresponders. The software program additionally gives customers with constructing blocks that they want for worthwhile e-mail outcomes. This e-mail basis Is firmly backed by their technical help for any form of technical points that come up.   

2. Customise conversations

The signup kinds assist corporations to find out about their clients and contacts. It additionally permits pairing information obtained from kinds with a historical past of shopping for preferences to personalize emails accordingly and goal messaging.

3. Emails and extra

The e-mail advertising software program allows customers to mix e-mail campaigns and social networking actions with the cohesive platform. It additionally permits us to spice up marketing campaign visibility on numerous social community websites to allow instantaneous engagement with potential clients.

4. Report clearing

This attribute of the software is very helpful for corporations to know which marketing campaign labored for them clear info accordingly. This reduces information litter and correct segregation of essential info.

5. Strengthen buyer relationships

This software proves to be essential for efficient communication with the focused and potential clients of an organization’s enterprise. The varied options of iContact salesforce allow corporations to remain at prime of the thoughts of their clients and preserve them engaged on a regular basis.

iContact Options 

E-mail Advertising and marketing Options

  • A/B Testing
  • Auto-Responders
  • CAN-SPAM Compliance
  • Buyer Surveys
  • Drip Campaigns
  • Occasion Triggered E-mail

  • Picture Library
  • Mailing Record Administration
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Template Administration
  • WYSIWYG E-mail Editor

Advertising and marketing Automation Options

  • Touchdown Pages/Net Kinds
  • Nurturing Lead
  • Lead Scoring

  • Segmentation
  • Social Advertising and marketing


iContact Pricing

iContact affords three pricing plans with the choice for month-to-month billing or annual prepay. Costs fluctuate relying on the plans and the variety of subscribers chosen for a selected plan.

1. E-mail Advertising and marketing

  • 500 subscribers – $11.90 annual prepay or $14/month
  • 2,500 subscribers – $27.20 annual prepay or $32/month
  • 5,000 subscribers – $44.20 annual prepay or $52/month

  • 10,000 subscribers – $67.15 annual prepay or $79/month
  • 15,000 subscribers + – $117/month or $99.45 annual prepay 


Package deal contains:

  • Dependable Sending
  • Record Administration
  • Autoresponders
  • Responsive E-mail Templates
  • Marketing campaign Monitoring
  • Social Media Sharing/Posting
  • Stay Buyer Assist

  • API Assist
  • Customized Design Work
  • Google Analytics Function
  • A/B Testing
  • A number of Customers
  • A number of Folders


2. Automation Plan

  • 500 subscribers – $84.15 annual prepay or $99/month
  • 2,500 subscribers – $84.15 annual prepay or $99/month
  • 5,000 subscribers – $109.65 annual prepay or $129/month

  • 10,000 subscribers – $160.65 annual prepay or $189/month
  • 15,000 subscribers + – $249/month or $211.65 annual prepay 

Package deal contains:

  • All E-mail Advertising and marketing options
  • Workflows
  • Triggered Messages
  • Touchdown Pages
  • Engagement Monitoring
  • Behavioral Focusing on
  • A/B Testing
  • Social Monitoring

  • Funnel Reviews
  • Onboarding Recommendation
  • Stay Buyer Assist
  • Google Analytics Function
  • Customized Objects
  • Zapier Integration
  • A number of Profiles

3. Premier 

The package deal is supposed for enterprise corporations, therefore the costs fluctuate accordingly. The package deal contains the next options:  

  • Chosen platform options
  • Devoted Strategic Advisor
  • E-mail Advertising and marketing Audit
  • 90-Day Motion Plan
  • Excessive Quantity Sending
  • Customized Design Providers
  • E-mail Design Testing
  • Superior E-mail Analytics

  • Customized In-depth Reporting
  • Deliverability Advocacy
  • Inbox Troubleshooting
  • Lead Scoring
  • Salesforce Sync
  • API Assist
  • Premier Buyer Assist
  • Customized Fingers-On Coaching


PROS:
  • Beneficiant 30-day free trial
  • Highly effective social media integration and survey instruments
  • 700 responsive e-mail templates to select from
  • Constructed-in information monitoring and reporting instruments
  • E-mail spam checker
  • Aggressive pricing throughout all plans
  • Break up testing is accessible on all plans
  • Capability to import contacts by way of CSV or XLS recordsdata

CONS:
  • Importing contacts from third-party deal with books isn’t doable
  • Autoresponder performance is restricted
  • No Google Analytics approval


iContact Integration

iContact integrates with a variety of software program that makes the utilization of customers simpler. The checklist of the software program embody:

  • Formstack
  • FormGet
  • Zoho CRM
  • AppointmentPlus
  • Convert Plus
  • Cyfe
  • Digioh
  • LiveIntent
  • LiveChat
  • Translation Alternate


Specification

Supported Units

  • Home windows
  • Android
  • Net-based
  • iPhone/iPad
  • Mac

Language Assist

  • English

Pricing Mannequin

  • Annual Subscription
  • Month-to-month cost

Buyer Sorts

  • Small Enterprise
  • Medium Enterprises
  • Freelancers

Deployment

  • Cloud, SaaS, Net
  • Cell – iOS Native
  • Cell – Android Native

iContact Assist

  • E-mail
  • Telephone
  • Stay Assist
  • Training
  • Tickets

Awards/ Accolades/ Certifications

  • Q3 GetApp Class Chief 2018
  • Capterra Evaluations 2018 Insanity Champion
  • High Ten Evaluations
  • G2 Crowd Chief in Advertising and marketing Automation
  • E-mail Advertising and marketing Chief in G2 Crowd 

  • Capterra High 20
  • TBJ 2016 Finest Locations to Work Awards
  • Salesforce AppExchange
  • Running a blog Professional


iContact Opponents


High iContact Options

  • MailChimp

MailChimp is a perfect e-mail advertising software for small and mid-sized companies. This convenient software program permits companies to successfully get in contact with their potential clients and current ones with a view to market their services and products with accuracy and straightforward. With MailChimp’s host of distinctive options, customers can simply create, execute, and analyze e-mail advertising campaigns for corporations to show leads into precise gross sales.

  • FreshMail

E-mail advertising software program permits customers to create newsletters and monitor and ship messages to clients. Developed by well-known award-winning artists, the FreshMail Designer boasts stunning e-mail templates together with a novel user-friendly template editor. Small and medium-sized companies can simply create dynamic, personalised content material, and monitor emails in real-time.


Conclusion

General iContact is a strong email-marketing utility for every type of customers and firm sizes. Contemplating that it affords all the basic options wanted to handle an e-mail marketing campaign, Toolsmetric recommend the software proves to be a really worthwhile funding for corporations.


Free Trial
Supported Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Deployment
Cloud Hosted
Cloud, SaaS, Web
Mobile – Android Native
Mobile – iOS Native
On Premise
Open API
Language Support
English
Hindi
Spanish
French
Russian
Italian
Dutch
Danish
Polish
Turkish
Swedish
Pricing Model
Monthly payment
Annual Subscription
Quote-based
Training
Documentation
Webinars
In Person
Live Online
Customer Types
Small Business
Large Corporations
Freelancers
Medium Business
Support
24/7 (Live Rep)
Email
FAQs
Knowledge Base
Phone support
Chat support
Features
Email Marketing
Landing Pages
Marketing Automation
Webinars
CRM
Autoresponders
Automation
Workflow builder
Customizations
Integration
Integration
8.1 Total Score
“We find iContact always exceeds our expectations, really! Friendly folks, easy to use, inexpensive.” - Doug S

8.1Expert Score
Design
7
Usability
7.5
Support
8
Price
10
8.7User's score
Design
8
Usability
9
Support
9
Price
9
PROS
  • The flexibility and ease involved to create stunning emails - in our case, weekly church eNews; monthly newsletter and special announcements. The features are easy to manipulate, and the ease to populate our emails on social media was a real benefit for us. Congregations, by definition, need to be thrifty with funds and iContact still remains our best value for what we get, and we do comparison pricing on an annual basis. Result? We've been with iContact for 8 years and they still are our choice.
CONS
  • We would welcome and make use of a larger variety of templates if they were available. Currently templates favor clients who are in the sales market. This challenges us to be creative in modifying a beautiful template from sales to event promotion. More templates for the non-profit and religious clients would, frankly, be a blessing.
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